American Advertising Federation – Amarillo (AAF-Amarillo) is an organization of advertising professionals with a common goal – to encourage and enhance the education and advancement of the advertising community in the Amarillo area.
Formerly the Amarillo Advertising Club, more than 65 years of talent, experience and wisdom has made this historic organization one of the most outstanding places to nurture creativity and professional growth.
We bring in some of the most sought-after speakers in the nation to provide inspiring and educational programs. We serve the community with civic projects, we play and we provide a forum to recognize the accomplishments of our talented members.
AAF-Amarillo is seeing exciting market growth that reaches beyond our city to around the world, attracting innovative creative talent to the area. We would like to make you part of our history, part of the dynamic, exciting idea-makers who are poised to tell the advertising story for the next century.
Come be a part of our creative community and enjoy your ever expanding horizons.
AAF Clubs are geographically grouped into 15 districts, which are then grouped into three regions: Western, Central and Eastern. The region structure is rooted in the original merger agreement between the AAW and the AFA. The AAW which represented the Western United States was strong and solidified. In addition, there were several activities such as the Best in the West Competition and Western Region Conference which were and remain important member events.
Therefore, at the time of the AAW/AFA merger resulting in one national organization – AAF, it was agreed that a regional structure would be established to preserve the unity of the Western United States and provide continuity. Part of the agreement included Western Region representation of the AAF Board of Directors.
Accordingly, AAF bylaws were written to provide that each region have representation on the AAF Board of Directors. Annually club leaders within each region meet during the AAF National Advertising Conference and elect a Regional Chairman who serves on the AAF Board of Directors.
Each regional Chairman is responsible for representing the needs, interests and concerns of the member clubs within that region. Clubs/Federations should communicate their opinions on any issue pertaining to AAF membership to their Regional Chairperson in addition to their District Governor.
AAF-Amarillo is part of the Tenth District, which is comprised of Texas, Oklahoma, Arkansas and western Louisiana. AAF-District Ten holds two conferences each year — one each in January and September — and one convention, in April. These meetings are designed to provide both professional and club development learning experiences for everyone who attends. Find out more at www.aaf10.org.